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The Spice Girls have landed a marketing campaign with Walkers, 22 years after their final TV advert for the crisp model.
Emma Bunton, Geri Horner, Mel B and Mel C have reportedly landed an enormous cash cope with the snack agency, which can see them on screens throughout the nation selling the savoury treats for the primary time since 1997, when the ‘Viva Forever’ hitmakers and their bandmate Victoria Beckham – who’s sitting out their forthcoming reunion tour – had their faces printed on the sought-after packets.
Mel B is because of jet over to the UK from Los Angeles to start rehearsals for the exhibits, which kick off at Dublin’s Croke Park on May 24, and they’ll additionally slot in time to movie the business.
It has been claimed the pair may reunite with the face of Walkers, Gary Lineker and ”revisit” their ‘No More Mr Spice Guy’ advert.
An insider informed The Sun newspaper’s Bizarre column: ”The Spice Girls’ reunion is all concerning the concert events however they know the way model endorsements can massively enhance their financial institution balances.
”Their administration firm, Modest, has been in discussions for a number of weeks to safe the deal and so they just lately signed up.
”The women’ telly advert 22 years in the past noticed them star alongside the long-time face of Walkers, Gary Lineker, with the slogan No More Mr Spice Guy — so they’re contemplating revisiting that concept.
”Gary nonetheless works with the model and the advert staff suppose it could be enjoyable to do one thing comparable.
”For their final reunion in 2007 they did an advert for Tesco, however this feels extra acceptable because the historical past is there.”
Meanwhile, the band have given Diplo their blessing to remodel one among their greatest hits for a brand new single.
The 40-year-old US DJ – who final yr teased a brand new recording of ‘Wannabe’ with Charli XCX – is to assist the lady group’s comeback by sampling one among their prime tunes on a brand new monitor this summer time.
A supply stated just lately: ”Diplo is an enormous Spice Girls fan and desires to introduce their music to a brand new era.
”There is a lot renewed curiosity within the women forward of the tour and he has reworked one among their best-known songs for a 2019-style tune.”
The ‘2 Become 1’ hitmakers are stated to be ”excited” concerning the collaboration.
The supply added: ”The women gave their approval after listening to it and are all enthusiastic about its launch.”
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