Big Apple Mayor Bill de Blasio has appointed the trio, alongside actor John Leguizamo and De Niro’s producing partner Jane Rosenthal, as ambassadors for the Mayor’s Office of Media and Entertainment (MOME), which is marking its 50th anniversary this year (16).
The announcement was made by de Blasio at a ceremony at the Museum of the Moving Image in Queens on Wednesday (08Jun16), when all of the celebrity representatives, except Gaga, were on hand for the event.
As part of their new roles, the five stars will promote “individual contributions to the city’s cultural identity and economy”, reports The Hollywood Reporter.
“New York City becomes a character all its own in the films and television shows that are made here,” said De Blasio. “This landmark anniversary is an opportunity to look back and delight in all of the incredible cultural moments that the entertainment industry here in New York has made possible.
“I thank our MOME ambassadors for helping us ring in this spectacular year of events, and look forward to sharing in these celebrations with New Yorkers in all five boroughs.”
A series of free public events will be held throughout New York City to celebrate the MOME organisation’s 50 years in business, after initially being named the Mayor’s Office of Film, Theatre and Broadcasting.
Each of the new MOME ambassadors have proudly represented the Big Apple throughout their careers, with Gaga, Keys and Leguizamo all crediting their upbringing in the city for heavily influencing their work and shaping them as artists, while De Niro and Rosenthal helped to revive the New York movie industry with the launch of their Tribeca Film Festival following the 9/11 terror attacks.
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