British electro-pop duo AlunaGeorge are set to make history by becoming the first band to perform a virtual concert… inside the video game ‘Minecraft’ on Wednesday (March 23rd).
The London-based group, consisting of vocalist Aluna Francis and instrumentalist George Reid, are the biggest of a set of four acts who will be playing inside the game as part of Norwegian tech festival The Gathering. Joining them will be Scandinavian up and coming artists Broiler, Lemaitre and Juniorsymfonikerne.
AlunaGeorge’s singer Aluna Francis performing live
It’s not any kind of shrunken down, Tron-style arrangement (unfortunately), as each act will be performing in real life, with the sound broadcast via the internet and the groups’ movements to be mimicked by specially created characters that can be seen in the game.
Heisholt Inc. are behind the idea, and reckon that it will be an unforgettable experience for the few thousand ‘Minecraft’ gamers who get access to see it.
“There have been plenty of other music experiences in the Minecraft universe, but not like this,” the company’s Erik Heisholt says. “This will be the world’s first live Minecraft concert… I’m sure they’ll be able to accommodate around 2000 to 3000 people, so this will have the same sort of feel as seeing a show in small concert venue.”
Meanwhile, AlunaGeorge are gearing up to release their second studio album I Remember, which comes out on April 29th. It follows their 2013 debut LP Body Music, released after they had recorded with dance duo Disclosure and listed in several ‘best new artists’ recommendations the previous year.
They detailed their new album while playing at the Spotify stage at the South by South West festival in Austin, Texas. Promising a fuller adaptation of the R&B sounds that brought them to prominence, they’ve been working with big-name producers Stargate and Diplo.
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