Selena Gomez is launching her personal magnificence line with Sephora.
The 27-year-old singer has teamed up with the sweetness retailer to share her make-up line Rare Beauty, which she hopes will encourage folks to embrace their uniqueness.
Announcing the information on her Instagram Live on Tuesday (04.02.20), she mentioned: ”Rare Beauty is not about how different folks see you – it is about the way you see your self.
”I need us all to cease evaluating ourselves to one another and to start out embracing our personal uniqueness. You aren’t outlined by a photograph, a like, or a remark.”
Selena has spent the previous two years creating the road, and is now able to share it with followers after discovering the correct staff to assist create her dream.
The ‘Look At Her Now’ hitmaker continued: ”I needed to make a model the place you are feeling comfy. I feel folks really feel the strain – I do know I do – the place you sort of really feel like you want to appear like everybody else … Sometimes that may really feel a bit isolating.”
Selena additionally requested her followers to assist her construct the model as she needs to characteristic actual folks within the advertising to make sure her clients will really feel assured in her magnificence vary.
She added: ”We’re not meant to appear like everybody else, we are supposed to appear like ourselves … and also you’re uncommon. You’re a uncommon magnificence.
”I need your assist to construct the model as a result of I need it to be actual – actual tales, actual folks, a spot the place folks can really feel they’re in a group and never really feel strain to appear like something however themselves.”
Though no additional particulars in regards to the model have been launched as of the time of writing, Rare Beauty will hit Sephora shops this summer time.