Cube Vision, Ice Cube’s Film production company, has entered into a strategic partnership with AID Partners, a media investment company founded by Hong Kong entrepreneur Kelvin Wu. AID’s other investments include Legendary Pictures, Golden Harvest Entertainment, Prime Focus Double Negative, HMV Digital China and Zoox Inc.
The deal calls for AID Partners to become a significant shareholder, strategic advisor, and an investor who fully funds targeted Cube Vision development projects. The announcement was made today by Cube Vision CEO and President Ice Cube and COO Jeffrey Kwatinetz as well as Kelvin Wu, Chairman and Founder of AID Partners.
As part of the deal Ice Cube and Kwatinetz remain Cube Vision’s majority shareholders with complete creative control of material and projects. The strategic funding allows Cube Vision to finance projects at the development stage. AID Partners has the option to expand its investment and relationship.
Centerview Partners introduced the parties and advised AID Partners on the transaction. Kwatinetz advised and negotiated the deal on behalf of Ice Cube and Cube Vision. Matthew Johnson of Ziffren Brittenham LLP represented Cube Vision, and Michael Eisner of Eisner Jaffe also handled negotiations on the deal.